

The second media professional I got in contact with at WPST was DJ Matt Sneed. Every weekday at 5pm Matt plays an hour of commercial free hit music for the drive home from work. I made contact with this individual through my Advanced Radio Production professor John Mozes. I told Mozes that I needed to complete an assignment with WPST, and I knew he had friends that worked at PST. Professor Mozes got in contact with Matt through e-mail, and then Matt e-mailed me back. Matt seemed to be pretty busy and told me to e-mail him the questions I wanted to ask, and he would send back the answers. I will be able to integrate the information I got from Matt very easily into my station profile assignment. He is an on-air personality, and the data I gathered from the interview can be used in many different categories.
Matt got started right after college by going to various radio stations around the Bucks County area. He knew he wanted to be an on-air personality, and felt like it was something he could do for a long time. He always felt like he had a good sense of humor and could relate to listeners in several ways. Matt finally found a spot he could call home when he landed the job at WPST. Matt also added that in this business you might have to deal with the word "NO" a lot. He said it was important to keep putting a constant effort into whatever profession I choose, and not let a little disappointment get in the way of my goals.
When I asked Matt what he liked most about his job he said the atmosphere of where he works. He enjoys working with his co-workers a
nd he loves "jockin'." Matt is a very familiar voice to PST listeners, and has a number of fans that enjoy what he does on the air. Matt loves his fans, and enjoys bringing them the music they love, and adding his own spin to it. When I asked Matt what he dislikes about the job, he responded, "nothing." I feel Matt is in a great spot in his career, and has no complaints (at least thats what he told me). This is the type of job I could see myself at in the future. I know Matt is having a good time doing what he is doing. When I asked Matt about the future of PST and how he thinks new

technology will effect the station he feels nothing will change. While Matt doesn't deny that the industry is constantly changing he explained, "It is up to the jocks, and the people involved with the station to adapt with the new technology, and continue to flourish." This is a key ingredient for radio stations being able to create income and to keep doing what they love. "Its up to the people," Matt continued.
When I asked Matt what suggestions he had for students he added that its important to do whatever it takes to get experience. He told me to try to get "on the air" at the college radio station, so I can get a familiar feel for what to expect. He told me that experience in this business is your number one ally. He told me to take any internship possible, and to do everything I am told while working. He added, no matter how dumb or useless it seems like what your doing is, just do it. He added that people like hard workers, and that he knows what it takes to get "on the air," and its not easy. "Remember hard work is key," he concluded. He also said that it helps to be outgoing, and have a fun personality. People want to be entertained thats why they are listening!
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