Friday, March 26, 2010

The Future of Radio News


The future of Radio news definitely seems uncertain at times. With all the new innovative ways to access breaking information, access to news is more at our finger tips than ever before. It makes you wonder if Radio news will always be around to get the information to the public. In the scholarly article I read, a study was done in the United Kingdom interviewing 27 Radio journalists to find out their perception of what they thought the future of radio news held in store for the next generation. As the photo above indicates an outdated Radio-Newspaper Receiver, it makes me think if the next picture 30 years from now will be a woman listening to the radio with her family, instead of looking at her iPhone, or going on the computer. Surprisingly to me out of 27 interviewed radio journalists, most of the people thought the future looked bright for radio news and were overwhelmingly optimistic. The journalists were aware of the challenges that await with being in the
radio industry, and the majority of journalists felts as though they need to adapt to the changes, and at the same time become better at what they do.
The youtube clip shows Digital Journal trying to show people advances that a
re being made to get the information they want faster and more effective. It also talks about the
future of media and radio, and new innovations that can be made for people in the field to adapt.

I chose this article because my groups Webisode project is on the future of AM radio and I feel this scholarly article can be a great addition to what we have been working on.

My group’s idea is to interview different professionals and non professionals to get a better idea of what the people thought, and this article contributes nicely. I feel this article raises many new trends because if all radio journalists have a positive outlook on the future of their industry than it will become contagious. I feel a positive mental outlook on the industry you choose to specialize in will only lead to good things. Perhaps it is up to the people that are working in radio news to keep the industry afloat, and not the people listening. A real world example for the future of radio would have to be a newspaper. Older people are used to getting a newspaper, and like to have a tangible way to read the news. By that same token I feel that radio news will not go away. People are used to being in the car and on the way to work when they hear the news. Its hard to break a cycle that someone has been doing for such a long time. This simple fact along with innovative ideas by radio journalists makes me feel the future of radio news has a bright future, and will not disappear anytime soon.

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